Brett Eisenberg

Cannabis SEO, done by someone who lives in it.

Brett Eisenberg leads SEO and content strategy at Trip, a cannabis marketing agency based in Washington, D.C. He has built his career around SEO and content marketing in highly regulated industries — with cannabis at the center of that work.

At Trip, Brett plays a pivotal role in growing client visibility across cannabis search. He pairs a deep understanding of cannabis-specific search behavior with cutting-edge content strategies that drive engagement, qualified traffic, and conversion. His work spans on-page optimization, topical authority programs, and editorial content built for the realities of cannabis marketing — where most ad channels are off-limits and organic is one of the few growth levers operators can rely on long-term.

A forward-thinking marketer and writer, Brett is known for cutting through the noise of generic SEO playbooks and producing work designed for the specific constraints cannabis brands face. Whether he's developing SEO strategies for a dispensary chain, writing in-depth cannabis content, or auditing a brand's organic footprint, his focus is the same: give cannabis operators the visibility they need to compete, without the compliance risk most agencies bring along with them.