Cannabis B2B Marketing Agency

Cannabis B2B marketing that transcends orbit.

Trip is the cannabis B2B marketing agency for ancillary businesses and service providers. Consulting firms, architects, labs, attorneys, financial services — if you serve the cannabis industry, we help you grow within it.

Scroll
What we do

Full-service cannabis B2B marketing for ancillary businesses.

You built a serious business serving the cannabis industry. As a cannabis B2B marketing agency, we help you market it with the same level of professionalism — from SEO and web design to social media, PR, and email marketing. Everything under one roof.

SEO & Website Management
Cannabis B2B SEO, technical optimization, on-page improvements, AI search optimization, and Google Business Profile management. We help cannabis operators find you organically before they find anyone else.
Core offering
Web Design & Development
High-converting websites for cannabis ancillary businesses. Built to establish credibility with operators, generate qualified B2B leads, and reflect the professionalism your firm has earned.
Digital
Social Media & Personal Branding
LinkedIn company and executive page management, content planning and posting, Instagram, X, and Facebook distribution. We build authority for your brand and your leaders in the cannabis space.
B2B authority
Content Marketing & Thought Leadership
Premium content strategy, ghostwriting, and podcast repurposing for cannabis consultants, attorneys, and experts. Your expertise deserves a national audience — we build it through content that converts.
Lead generation
Email Marketing
Email strategy, automated sequences, and newsletter campaigns for cannabis B2B businesses. We nurture your leads and keep your firm top-of-mind with cannabis operators making buying decisions.
Nurture & convert
Public Relations
Strategic PR and media outreach to cannabis industry publications and trade outlets. We position your firm as an industry authority — getting your name in front of the operators and investors who matter.
Industry presence
33+
US states with cannabis clients
10+
Years in regulated industry marketing
B2B
Ancillary business specialists
5x
Average client revenue growth
Who we serve

The cannabis industry's B2B service providers.

The cannabis industry runs on ancillary businesses. As the cannabis B2B marketing agency built for service providers, we help those businesses get found, get hired, and get known as the best in the space.

Our Specialty
Cannabis Ancillary B2B
Consulting firms, cannabis architects and design firms, lab and testing companies, attorneys and legal services, financial services, banks, real estate, venture capital, security firms, staffing, and cannabis trade associations — if you serve operators, we market you to them.
Also Serving
Psychedelics & Emerging Markets
We selectively work with regulated psychedelic businesses where our cannabis compliance expertise translates. Learn about our psychedelics marketing work →
How it works

A cannabis B2B marketing process built around your clients.

Your buyers are cannabis operators — sophisticated, busy, and skeptical of vendors. As your cannabis B2B marketing agency, we build strategies that earn their trust and generate real pipeline for your business.

01
Discovery
We learn your business, your target clients in the cannabis space, and what makes you the best at what you do — before we write a single word or build a single page.
02
Strategy
We build a tailored B2B cannabis marketing roadmap — brand positioning, SEO, content authority, and lead generation — specific to your service and your ideal cannabis client.
03
Execution
Full-service delivery: cannabis web design, content, SEO, campaigns, and creative — all under one roof. No handoffs, no gaps, no agency-hopping.
04
Optimize
Regular reporting, transparent analytics, and continuous iteration. The cannabis B2B market moves fast — your marketing needs to move with it.
Why Trip

Led by someone who's been inside the cannabis industry.

Trip was founded by Julio Soriagalvarro, former Managing Director and Head of Digital Marketing at Quantum 9 — one of the most successful cannabis consulting firms in the country. He built the digital marketing strategy that ranked #1 for cannabis keywords across 30+ U.S. states, drove a +300% revenue increase over four years, and helped clients raise over $200M across 18 states.

That's not agency experience retrofitted to cannabis — that's cannabis, from the inside. Every strategy we build as a cannabis B2B marketing agency is grounded in that firsthand expertise.

Former Managing Director & Head of Digital Marketing, Quantum 9
#1 cannabis SEO rankings in 30+ U.S. states & 6 countries
MBA, Indiana University · MS, University of Illinois · BS, James Madison University
Julio Soriagalvarro, Founder of Trip
Julio Soriagalvarro
Founder, Trip  ·  Former MD, Quantum 9
30+
States ranked #1
$200M+
Client capital raised
+300%
Revenue growth
Work with Julio →
"

Trip understood the cannabis B2B space on day one. No onboarding on the industry, no learning curve — they built us a marketing engine that actually generates qualified leads from operators.

Evan Bliss
Evan Bliss
CEO, Studio Bliss — Cannabis Facility Designer
Common questions

Frequently asked questions.

As a cannabis B2B marketing agency, we get a lot of questions from ancillary businesses about how we work, who we serve, and what makes Trip the right cannabis B2B marketing agency for their firm. Here are the most common ones.

We work across the full spectrum of cannabis B2B service providers — consulting firms, architectural and design firms, laboratory and testing companies, attorneys and legal services, financial services and banks, real estate, venture capital, security companies, staffing firms, and cannabis trade associations and nonprofits. If your clients are cannabis operators or license holders, we're built for you.

Most cannabis marketing agencies focus on dispensaries and consumer brands. Trip is a cannabis B2B marketing agency that specializes in ancillary businesses — we understand the B2B model, longer sales cycles, and compliance constraints specific to marketing cannabis industry services. Our leadership has direct experience with cannabis compliance consulting, which means we bring industry fluency most agencies simply don't have.

Our primary focus as a cannabis B2B marketing agency is ancillary businesses. We are expanding into dispensary and cannabis brand/product marketing, but right now our deepest expertise and strongest track record is with B2B service providers in the cannabis space. If you're an operator looking for marketing support, reach out — we may still be a fit depending on your needs.

A cannabis B2B marketing agency faces unique constraints that general agencies miss — restricted advertising platforms, compliance considerations even for ancillary services, a tight-knit industry community where reputation is everything, and buyers who are highly skeptical of vendors that don't understand their world. We've built our entire approach around these dynamics.

Our core cannabis B2B marketing agency stack is SEO, thought leadership content, strategic industry partnerships, and targeted digital campaigns in the channels where cannabis professionals actually spend time. We don't rely on platforms that block cannabis advertising — we build organic and earned channels that compound over time and generate qualified pipeline consistently.

Schedule a consultation. We'll spend time understanding your cannabis B2B business, your target clients, and your current marketing situation. From there we'll outline exactly how Trip — your cannabis B2B marketing agency — can help generate more pipeline for your firm. No hard sell, no generic proposals — just a straight conversation about your market.

The cannabis industry needs your services.
Let's make sure they can find you.

Fill out the form below and we'll be in touch within one business day. No hard sell — just a straight conversation about your cannabis marketing needs.